I'm Shrutika Manivannan, a Strategist & Designer combining cultural evidence and messy emotional drivers into big, evocative brand ideas.
I use 6+ years of professional obsession with human motivations to scale brand worlds uniformly from concept to execution.
I believe the best new ideas are the ones that keep in mind what’s always been true—we’re all just people who want to feel seen and heard.
Clients: Live Nation, Diageo, Seedlip, Nestlé, McDonald's, Del Real, Colgate-Palmolive, Archie Comics, Leslie-Lohman Museum of Art, Google, Aldi, Soleil, Art House, Ledge, CurviCare, TLLLF, Pizza Express, Chili's, Manotsav Foundation, and more.
Creative Features: PRINT Magazine, Mid-day Newspaper, Packaging of the World, Typecampus, Art&Found.
Brand Strategy & Design
The Archive of You & I
Brand Strategy & Design
Art House
Brand Design
CurviCare
Brand Strategy
MTV
Strategy & Opportunities Mapping
Cîroc
My quest to understand people continues to my time off as well.
I'm a fiend for stories (human and dog) that make me laugh hysterically, ugly cry, or feel—and learn—anything about the lived experience.